Archive for December, 2007

Fearing Google and it’s action on sponsored posts

Many webmasters are scared of doing paid posts because Google might punish their rankings and PR.  The fact of the matter is most will earn in one month what it would take a year to earn from the traffic google sends you.  There is some exceptions, but for the most part that is generally true.  I say stop fearing google if you want to not shortchange your income.  Besides PR mainly is important only to those doing sponsored links or posts.

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Pagerank isn’t everything

I’ve had sites with high PR that don’t get much traffic, while others with low PR get a lot.  PR is only a small fraction of how you rank.

If you have a high PR but only a few pages you won’t do to good. Unique content and lot’s of it helps bring out the benefit from a high pagerank.  How many backlinks and how relevant your content is to the search query and the age of your site, is even more important than Pagerank.

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